Love is in the air
Boys will be boys and in football they love to hug and do the “gay pile” after a successful goal! But when two men are in love it might ot be that easy in this sports atmosphere! We wanted to change that and was very keen to make this spot that was aired in the break of an important world cup game when Sweden played.
Client: ICA & Svenska fotbollsforbundet
Produced by: Bleck Stockholm
Post production: StyleWar